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wedding marketing

Modern wedding photography by Priti Shikotra in Manchester
wedding blog

How to ask couples if they’ll feature on a wedding blog – and why features are brilliant for your business

I feel like I’m stepping out of a time machine and I don’t know why! This wedding blog I began back in 2009? Still valid. Still performing. Still evolving, so search algorithms will find what I post, and what all of our amazing wedding photographers and supplier members post here Read more

By Claire Gould, 1 day ago
Colourful flowers with text overlay Sharing real weddings is marketing gold for suppliers
wedding blog

Sharing real weddings is marketing gold for suppliers – but most of us have been doing it wrong.

Why real wedding blogs still matter for suppliers I’m a wedding supplier and a blog editor, and for nearly 20 years I’ve been publishing real weddings on the English Wedding blog. A couple of years ago I made a big change to how I publish weddings. Why? Because the online Read more

By Claire Gould, 3 weeksAugust 11, 2026 ago
wedding blog

A subtle shift in the luxury wedding market – and how to offer a luxury wedding service as a supplier

The grass is always greener, right? And then sometimes, you wonder if it might be made of gold. I’ve worked with all kinds of wedding suppliers in my 16 years writing English Wedding, from florists just starting out through to luxury planners and photographers with a worldwide reputation. The luxury Read more

By Claire Gould, 3 monthsJune 19, 2026 ago
wedding bouquet and bridal shoes by Katelyn MacMillan on Unsplash
wedding blog

How to gradually build content for your wedding business that builds experience, expertise, authority and trust over time

Apologies! – that title’s a bit of a mouthful, but the exact words were important for me to include. For any wedding business to reach couples online, a website and social media need to be part of a wider ecosystem. Sharing fresh content can be done calmly and strategically, allowing Read more

By Claire Gould, 3 monthsJune 8, 2026 ago
Newlyweds walking away from the camera in the gardens of Carwinion House Falmouth | Cornwall wedding photographer Hannah Timm Photography
Advice

The top UK wedding blogs for suppliers in 2026, and how to get featured

How old is your wedding business? If you’ve been around for 10 years or more you’ll remember when wedding blogs were huge news. If you have a newer wedding business, blogs might be unfamiliar territory. Here’s the thing: wedding blogs have amazing potential for suppliers in the AI era. As Read more

By Claire Gould, 4 monthsMay 20, 2026 ago

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Lake District wedding photographer Hannah Hall Photography | Eden Valley Cumbria

Kent wedding photographer Benjamin Toms

Dorset wedding photographer Libra Photographic Nathan Eames

Dublin Ireland wedding and bridal jewellery Commins & Co

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Give Couples Choice Movement supporting independent celebrants in wedding reform England and Wales
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Modern wedding photography by Priti Shikotra in Manchester
  • wedding blog
  • wedding marketing

How to ask couples if they’ll feature on a wedding

Claire Gould
September 1, 2026
0

I feel like I’m stepping out of a time machine and I don’t know...

Read More
spring meadow floral arrangement by the Faux Flower Company
  • Flowers
  • inspiration
  • wedding blog
  • wedding supplier guest blog

Rachel Dunn on faux wedding flowers which still look amazing

Guest author
August 28, 2026
0

Rachel Dunn spends a lot of time thinking about bouquets in an unusual way:...

Read More
Romantic couple in wedding attire, arms around each other smiling - at Merewood Country House | Jaye Peg Photography Cumbria
  • Cumbria wedding
  • Lake District wedding
  • Real UK weddings
  • Real weddings
  • wedding blog

The loveliest suppliers for Hannah & Sean’s Merewood wedding in

Claire Gould
August 26, 2026
0

A beautiful little wedding overlooking Lake Windermere today – with some favourite Lake District...

Read More
Bride and groom with arms around each other at golden hour | Hannah Hall Photography
  • Advice
  • wedding blog

Why is it so important to get to know wedding

Claire Gould
August 20, 2026
0

Ever feel like no one is explaining the basics of wedding planning? I’ve read...

Read More
Festoon lit wedding reception with long tables and groom and bride in the centre | Benjamin Toms Photography Kent
  • debate
  • wedding blog

A welcome end to the ‘perfect wedding’ era, as couples

Claire Gould
August 17, 2026
2

Honestly, if I never hear anyone mispronounce ‘aesthetic’ again, I’ll smile for the rest...

Read More
Groom and bride in Indian attire dancing outside a doorway with CLUB written above it in big bold letters | Priti Shikotra Weddings
  • diverse weddings
  • DIY weddings
  • Manchester wedding
  • Real UK weddings
  • Real weddings
  • wedding blog

Bursting with love and personality: Jasmine & Will’s Fairfield Social

Claire Gould
August 14, 2026
11

This gorgeous pair did everything differently, giving guests an incredible and unforgettable day as...

Read More
Colourful flowers with text overlay Sharing real weddings is marketing gold for suppliers
  • wedding blog
  • wedding marketing

Sharing real weddings is marketing gold for suppliers – but

Claire Gould
August 11, 2026
14

Why real wedding blogs still matter for suppliers I’m a wedding supplier and a...

Read More
handwritten calligraphy wedding menu and place name scroll | Photographer credit Hannah Hall, Lake District
  • Calligraphy
  • wedding blog

The loveliest last-minute touches for a personal, meaningful wedding

Claire Gould
August 7, 2026
2

The days are ticking by, your wedding feels so close, and everything’s organised: perhaps...

Read More
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