One for the businesses out there today! After I shared a series of articles about the importance of blogging for successful wedding businesses, Steven Briggs – a specialist in business and digital marketing – wrote to me to share his own expertise on the subject. Honestly, after 20 years of blogging my wedding calligraphy businesses, and 15 years of blogging on English Wedding, I believe so strongly that writing blogs for your brand is crucial to any marketing strategy. It’s great to hear Steven’s perspective, especially as he includes examples from his own work with wedding businesses. I hope you find this useful!
If you were with me the other week, I explained how to make a plan for your wedding business blog. The final touch is to add the detail: what the hell do you write? I’ve stood at my desk many times with an empty brain. I know how rubbish it feels when you just don’t know where to start. At times I’ve felt like nothing I say would be interesting, and other times I feel like I’ve said it all before. I’ve been through that complete lack of confidence. And I’ve come out the other side! Now I’m here to help you plan what you’ll write about in your interesting and successful wedding business blog!
Welcome to part 3 of my little series of posts about blogging for your wedding business. If you’re feeling lost when it comes to SEO for your wedding business please don’t worry – you’re not alone! SEO (Search Engine Optimisation) can seem like a bit of a mystery at first, but it doesn’t have to be complicated. In this blog post I’ll explain SEO with some simple, actionable tips especially for your wedding business. No jargon, no technical overload – just practical advice you can start using today to get ahead of your competition.
Images used in this blog post are by Cambridge wedding photographer Damien Vickers
Welcome! This is part 2 of a series about blogging for success in the wedding industry. If you read last week’s article I hope you’re convinced that writing blogs for your wedding business is worth your time!
It’s daunting though: whether you’ve blogged before and stopped, or your wedding business is new and it’s something you’ve never tried. The thought of blogging can be off-putting. That’s why I’m writing these articles to help you.
This is part 1 of a four part advice series on blogging for wedding business owners. I hope you find it really useful!
Did you think blogging for your wedding business went out of fashion about 10 years ago? Social media wants you to believe that – but it’s not true. Spending time on your blog is a really effective way to get to the first page of Google. Ultimately, that’s how your dream couples will find you online.
