Your ideas please: ‘Exclusive’ content on wedding blogs?

Hey everyone! Would you like to help me with a discussion coming up on the English Wedding Blog soon? I’m asking for your thoughts on exclusivity… brides, suppliers, other wedding bloggers I would love to hear from you all!

Neoclassical wedding styled shoot by Petra Opperman with Matthew Bishop Photography (4)

My question: should wedding blogs ask for exclusivity for styled shoots and real weddings? How long for?

Exclusivity for wedding blogs

Every wedding blogger wants their blog to stand out from the crowd, and being able to publish gorgeous shoots before anyone else is key to that. If two blogs published the same shoot within a week it wouldn’t look so good…

Neoclassical wedding styled shoot by Petra Opperman with Matthew Bishop Photography (3)

Features across more blogs for wedding suppliers

I’m a calligrapher as well as a wedding blogger, and I’m often asked to write place names and bespoke stationery for styled wedding shoots. I love seeing those shoots featured as widely as they possibly can be… the more blogs feature a shoot, the better the publicity for every supplier involved.

Neoclassical wedding styled shoot by Petra Opperman with Matthew Bishop Photography (1)

Limiting promotion of a shoot to a single blog is a shame, I think. A gorgeous shoot should be seen by as many blog readers as possible. Whether you agree or disagree, I’m looking for opinions and quotes from you! Let me know what you think on my Facebook page or send a quick email to


claire gould calligrapher signatureImage credits: Matthew Bishop Photography
Styled shoot curated by: Petra Opperman Weddings

See the full shoot and credits here

Claire Gould

Claire spends her days writing - either in beautiful calligraphy or online. She lives on the edge of the English Lake District only minutes away from the beach, where she loves to escape and unwind. Claire's calligraphy can be found at Claire launched the English Wedding Blog in November 2009 - it's been a top 10 UK wedding blog ever since, with a regional focus we hope you LOVE.



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