2018 could turn out to be a very exciting year of weddings. Suppliers are whispering about a change in the air… I’ve heard it from more than one of my industry friends in recent months.
It’s not that we don’t love femininity and romantic palettes. We like pink – to be fair, pink has gone through its own little revolution over the years since the English Wedding Blog was born. It used to be just pink, then went from dusky to dusty, fuchsia to palest and barely-there, with a brush of neon along the way.
Colours change. Styles and trends change – vintage was huge but is tailing off for all but the most dedicated of designers and stylists.
2017 was the year of the fine art wedding: that light and airy look, with the softest summer skies and pale hues in every wedding shoot. But it seems there’s a change on the way.
A few of my favourite designers are turning their talents to a darker, more edgy editorial look. Lovely Clare Lloyd created the most exquisite pieces for a shoot I had featured on Love My Dress in October. Joanne Fleming‘s dress with a midnight blue embroidered layer was the perfect match. One of my own best selling calligraphy pieces has been gold lettering on darkest blue card… it seems brides and grooms are searching for unique and different ideas too!
Check out Ailsa Munro’s instagram: she has a black wedding dress which stops me in my tracks whenever I see it. Kathryn Hopkins had an incredible shoot published on Magnolia Rouge just recently with a beautifully dark, organic aesthetic. And I did a little calligraphy for lovely Dmitry and Jana at Verona Lain earlier in the year which they used for another of my favourite shoots with darker styling – it’s such a beautiful look.
Wedding insiders – those of us working in the industry – tend to steer away from the ‘norm’ when it comes to our own weddings. We elope, we find crazy venues or disappear abroad or into the mountains for our celebrations.
In the words of lovely Clare Lloyd, and I agree: We need a revolution. I’ve a feeling Pantone’s colour of the year (which will be announced in December and always has a huge impact on wedding trends) is going to be a bright gem colour – perfect for teaming with darker backdrops and moodier styling, which will inspire a really interesting look for weddings through the year.
If you’re reading this article you’re ahead of the rest. Help us start the revolution! Be brave in choosing your wedding styling touches for impact in 2018 – think statement florals with deep reds and brooding foliage, dark paper stationery with metallic lettering… and make your wedding as unique and creative as you dream it can be!