Images from Gemma & Sam’s wedding day by Sally Rawlins Photography

If you can nail that timeless wedding style look, your photos will never date. It’s kind of the holy grail of wedding planning… but I get it, it can sound like an impossible dream, right? And instinctively, we want to head for Pinterest or Google and search for ‘timeless wedding style’ so we can work out how to create it. But take a breath, because timeless is more than a look. It’s achievable on any budget, and ultimately – here’s the good news – it all comes down to your personalities.

Timeless wedding style is worth its weight in diamonds. Creating a wedding day look which is timeless means you can look back on your day in 2 years, in 10 years and in 50 years – and you will still love everything about it. Your dress and suit will be elegant, flattering and simple. Your flowers will be breathtaking. You’ll dream of revisiting that amazing venue – and your wedding album will become a beautiful heirloom for generations to admire.

Timeless wedding photography by Fiona Kelly, London wedding photographer