Every January there’s a rush of potential advertisers to wedding blogs. It’s one of my favourite New Year’s resolutions – because I’m very proud to be the owner of a wedding blog which works hard to bring together brides and suppliers. Advertising on the English Wedding Blog works.
I’ve been chatting to a few sponsors and suppliers over the last week or three, and this blog post has come from all the conversations we’ve had. I really hope it helps you with your advertising decisions. I’ll be brutally honest as I explain how and when wedding blog advertising works – and when it doesn’t.
1. Some tick boxes: the basics
Do you know what a wedding blog is?
I’m not kidding; some people still don’t know about blogs. This includes some small business owners, SEO companies working on behalf of suppliers, and even media and PR agencies. Venues are especially guilty! Sponsoring a blog won’t work if you don’t really get what they’re all about.