FEATURED

Here’s a fun challenge for the wedding suppliers out there: how many of the top 10 wedding advertising mistakes have you made?! I’ll admit mine right now: 6 out of 10 ain’t bad… is it? See how you compare!

This guest blog post is by Alison Wren, editor of Wedding Business Success.

The top 10 wedding advertising mistakes!

Despite the growth in on-line advertising and social media, print advertising can still be very effective. But only if it’s done well. To make the most of your advertising, here are the 10 most common mistakes to avoid:

1.    Not measuring results.

Spending money on advertising without finding out how many enquiries and sales you receive as a result is pointless. Always ask customers how they heard about you.

2.    Typos

Always proof read your advert and get someone else to do it too. Spelling mistakes make you look unprofessional. Errors in your contact details mean you have wasted your advert.

3.    Making your business name the main headline

UK wedding magazines advertising information and reviews
FEATURED

The UK wedding magazine review so far has focused on brides, giving an idea of what’s inside each of the best UK wedding magazines. I hope it’s been helpful for some of you and will prove useful for future brides and grooms.

Now it’s the advertisers’ turn. I know a lot of wedding business owners read the blog and you have strong opinions about wedding magazine advertising, based on your own experiences. It’s been very interesting reading your tweets, facebook comments and emails so thank you!

UK wedding magazines: advertising

I’m going to provide you with “the science bit” in this blog post. I have my opinions; but this blog post is about the facts – add your own opinions on the English Wedding facebook page or in the comments below.

As a blogger in the industry I really wanted to write positively about wedding magazines. They provide a valuable service to brides – sales figures prove that. Advertisers are a crucial part of wedding magazines, love them or hate them!