Sometimes it’s easy to find a wedding stationery collection which stands out from the crowd… Something about Lilac & White takes my breath away: perhaps because I love a landscape and sunset, perhaps because I adore minimal, elegant design with beautifully considered typography and spacing. There isn’t a single invitation here I don’t love – and I hope you will too!
Lilac & White design personalised wedding stationery and aim to build inspired connections with wedding parties and their guests. Their designs are simple and clear with muted colours and illustrative details to form a bohemian sophisticated style.
L&W’s founder Paula Pidgeon says “It’s easy to have lots of different ideas and to try and jam them all on one invite. This can ruin the overall design and elegance a couple is trying to achieve.” This is where wedding branding comes in. What is this? It’s a set of design ideas used consistently across a wedding day. It’s using the same colours, fonts and illustrations in all your stationery and feature graphics. These might be used on signs, wedding favours, table numbers, flowers etc. L&W recommend selecting these elements carefully and use them consistently to achieve a unique and steady style for the day. Consistency is the key.
An invitation can really set the mood for your day. This is where L&W’s pre-designed templates come in – they have been carefully designed with the above featured elements in mind where couples can adopt particular colours, illustrations and fonts that they have on their stationery – e.g. little boho arrow drawings, gorgeous script fonts and an palette of delicate colours. All L&W’s templates have these design ideas thought out for you. The elements on the stationery can then be adopted and used in other areas of your day (that’s why the invitations can be quite important!).
How it works is customers select and purchase a design and fill in the text/ content to L&W on the ordering form. L&W will then email them back with a digital proof within 48 hours for them to check before the printing starts. Choices of beautiful envelopes are included with all save the date and invitation purchases. What’s not to love!
Hear what some of their clients have to say…
“LOVE THIS. These are the most beautiful and simple wedding cards I have ever seen ?”
“The invitations were prepared and shipped extremely quickly. They are very good quality and very original, and we have already had many compliments on them.”
“It was a pleasure to deal with Lilac & White, they sent us samples because we couldn´t decide. Once we chose ours they sent us a digital mockup to review, it was perfect!! From the moment we placed the order it just took 4 days to receive 75 wedding cards with envelopes. I highly recommend their work :)”
L&W also offer bespoke design services where they work closely with couples to realise their own design ideas creating custom seating plans, signs, stickers or graphics.
This is Paula from Lilac & White (on the left) with lovely stylist Nina Marika (right). They’re a dream team for weddings and the loveliest folks to work with. (Nina came along to one of my modern calligraphy workshops in Manchester last summer and we had such a fantastic day!) See the story of their lovely shoot here: A day in Sheffield by Lilac & White
Images by lovely Jess Petrie Photography