Pinterest vs. Instagram – wedding planning in pictures!

Happy Christmas Monday everyone! (There will be no more boringly named days this side of January, by the way!) Sitting here surrounded by fairy lights and candles made me think of all the pretty visual inspiration you can find online when planning your wedding, and I was considering how amazing – and how different – Pinterest and Instagram can be. One thing they have in common: they’re both essential tools for 2015 couples when it comes to wedding planning.

Belle Epoque wedding PixiesintheCellar (28)

Image credit Pixies in the Cellar | on one of my Flowers Pinterest boards | featured on the English Wedding Blog in December 2014


Pinterest – for your ideal wedding

Pinterest is full of Wow! photography. Swoonworthy images, styled bridal shoots, wedding blogs and pro imagery by the very best. Product photography on Pinterest comes from the best Etsy sellers; repins are the creme de la creme. It’s all about photography which makes you wish you lived in Pinterest!

The thing about Pinterest is, it’s aspirational. It’s a fantastic place to shop for everything from your dress to your stationery, and to gather and organise ideas for your wedding.

Pixies in the Cellar wedding photography

Credit: Pixies in the Cellar

Top tip: if there’s a chance you’ll get hooked on Pinterest, don’t start just one board called ‘my wedding’. It’ll get huge and cluttered and confusing! Set up boards for your dress, your hair and make up inspiration, for table styling and backdrops, cakes and flowers. Three months from now, you’ll be soooo glad you did!

I recently had a huge Pinterest sort-out. The English Wedding Blog’s boards are all organised beautifully now: in alphabetical order with accessories, cakes, colour palettes, cakes, flowers… it’s so much easier to browse when your Pins are all neat and tidy!

British bride and groom

Image credit Pixies in the Cellar via Pinterest

Instagram – for snapping up things you love

Instagram for me is much more personal. It feels as though it’s all about you and your world, and no one’s judging your photography skills (unless you’re a pro photographer, and even then…) – it’s a share place.

By share place I mean Instagram is for you as a bride- or groom-to-be to snap something and get opinions: it’s for dress shopping and wedding shows. When you see something you love and really, really don’t want to forget, grab a pic and Instagram it.

There are professionals on Instagram too – wedding bloggers, designers and planners are all here too. But you know what? I like to have a space on the net where everything feels more real… so my Instagram is more about me, and my life, and the girl behind the wedding blog. It’s not a polished place – and when I’m playing on there I look for the behind-the-scenes lifestyle images more than I would on Pinterest.


Instagram doesn’t compare well (yet) when it comes to organising images either. You can search the whole thing with hashtags – brilliant – but you can’t save your ideas in an organised way to come back to later. It’s all about now.

pixes in the cellar weddings

Credit: Pixies in the Cellar wedding photography

Pinterest & Instagram – for gathering and sharing the ideas which will make your wedding unique, and beautiful, and ever so wonderfully personal!

What I love about both Pinterest and Instagram is that they’re so easy, so instant and so pretty. When I’m snuggled up with my phone and the ads come on telly, I can play happily with Pins or pics while my brain is still half in the film I’m watching!

I love that both let you share your ideas but see other people’s too – I love it when the US wakes up and we can see their creative wedding ideas – and when I wake up at silly o’clock, it’s nice to get some Aussie wedding inspiration as well!

So many brides use both sites, and as well as all the beautiful curations of images by wedding stylists and the wedding press you can see what real brides are planning. Sometimes you’ll read about the hottest new thing for the wedding season… and it could be wedding industry hot air, but if it’s massive on an image sharing site you’ll know it’s the real deal and people love it too!

pixies in the cellar wedding photography

Image by Pixies in the Cellar

But which is for you? Pinterest vs Instagram

If you’re time-short, think about which will work best for you. The key for me is organisation and filing: will you want to sort your ideas so you can easily find image types later? Then get hooked on Pinterest first.

Are you all about the moment, love a bit of wedding inspiration to pass the time but inclined to flit from one idea or website to another? Are you browsing for ideas rather than fixed plans? Then Instagram is your guy. & me: & me:



Claire Gould

Claire spends her days writing - either in beautiful calligraphy or online. She lives on the edge of the English Lake District only minutes away from the beach, where she loves to escape and unwind. Claire's calligraphy can be found at Claire launched the English Wedding Blog in November 2009 - it's been a top 10 UK wedding blog ever since, with a regional focus we hope you LOVE.



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