Navigating the craziness of a big wedding show – how to plan your day, with Brides the Show

Hello everyone! So have you ‘done’ a wedding fair yet this year? The season is nearly over but one of the biggies happens this weekend – Brides The Show hits Battersea Park this Saturday the 22nd of March and with well over 100 exhibitors it’s going to be busy, exciting and packed full of ideas. (Click here for your exclusive 25% ticket saving!)

Brides The Show wedding blog (1)

Temperley London, Gillian Million and Emmy Shoes – all exhibitors at Brides The Show this weekend

Avoid wedding fair blindness! Make a plan before you go!

I’ve been on both ‘sides’ at wedding fairs: I’ve been to plenty as a visitor, a blogger / reporter and an exhibitor. So I consider myself pretty well qualified to help you get the best of a wedding fair without being completely overwhelmed by the buzz of it all!

  1. Have a strategy – know why you’re going to the wedding show, plan to book or make appointments with key suppliers and escape before you get sore feet and too many leaflets and flyers!
  2. Write a few objectives down before you go. For example: “get 3 quotes for photography”, “book dress appointment with Emma Hunt”, “choose stationery designer”.
  3. Research suppliers online first! Trust me – a big wedding show can be a bit of a maze when you get there so making a beeline for ones you love (and knowing which ones you don’t need to see) will be a big help.
  4. Note where your suppliers will be – often they’ll put a stand number on their facebook page. It will be sooo much easier to find them if you know where to look!
  5. Plan your catwalk show times. The catwalks get booked up and busy, so decide which you’ll go to and book your tickets as early as you can.
  6. Wear comfy shoes – you’ll be on your feet for a while.
  7. Wear nice, simple lingerie if you think you might try dresses!
  8. Keep an open mind: there might be a supplier there whose display catches your eye – an accessories designer or calligrapher for example. Wedding shows are a great place to discover those special touches which will make your day stand out from the crowd
  9. Take your other half, your bridesmaid or your Mum – but don’t take anyone who won’t enjoy the day, or who will push you into decisions!
  10. Goody bags and leaflets are part and parcel of wedding shows. By the end you might wish yours had wheels – so don’t take leaflets you’ll never look at. Exhibitors will appreciate a polite refusal: it saves them money and saying no sometimes will save your arms, trust me!


Brides The Show wedding blog (2)

Eagle Eyed Bride, Gee Brothers Stationery, Paula Rooney and Rosalind Miller Cakes – top suppliers at Brides The Show, 22nd and 23rd March 2014

For a visual guide to Brides the Show print out this pretty little free download from B.Loved wedding blog! – Brides The Show Guide

If you’re going to Brides The Show have a great day!
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brides the show 2014

Claire Gould

Claire spends her days writing - either in beautiful calligraphy or online. She lives on the edge of the English Lake District only minutes away from the beach, where she loves to escape and unwind. Claire's calligraphy can be found at Claire launched the English Wedding Blog in November 2009 - it's been a top 10 UK wedding blog ever since, with a regional focus we hope you LOVE.



  • Nathan @ Artemis Stationery
    7 years ago

    I went to a show, not a Bridal show but a show none the less. One struggle I found was when I was back home and 10 business cards for the same service remembering which was the one I’d had a 20 min chat with was hard. Can be a good idea to scribble on important business cards.
    Other things to note is if you want to look without being given the sales pitch earlier in the day is a good time to visit. Where as the second half of a day is better if you want to chat to lots of people. Though if a stands busy returning in 10 or 15 minutes it can be much quieter so don’t be put off speaking to someone you want to meet. I’m sure they’d appreciate someone who returns as it shows your keen and a good person to take more time to chat to.

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