Creative exploration is a marvellous thing for any wedding business. Imagination is why wedding blogs were invented. It’s why we admire top designers who are making waves – the likes of Ian Stuart and David Fielden, the innovators of our industry.
It’s also a hell of a lot of fun.
For Vintage Twee‘s Joanne Linder and artist and designer Nia Fiori, creativity is the heart of their wedding businesses. I watched, intrigued, as my two friends, together with the fabulous Chris Hanley Photography, devised a shoot which would explore the very core of their two brands.
Joanne and Nia’s willingness to let their hair down and play was just brilliant. The shoot they dreamed up looks right into the heart of their businesses, painting Vintage Twee in eccentric perfectionism and playing with Nia Fiori’s love of burlesque and fine art.
I love their promo shoot, which for me puts a whole new light on promoting a brand image.
The Weirdly Wonderful Banquet
Part one of the branding shoot paints Jo’s alter ego Vintage Twee as prim & proper, very ladylike and sweet, while Nia Fiori’s artist persona is cheeky, mischievous, with twinkly eyes & looking like she’s up to no good! As Jo sips her tea delicately from one end of a banqueting table, lusciously draped with flowers and lace, pinks and pastels, Nia tempts her to the darker side of the banquet with an over the top pink cake, black icing and a naughty glint in her eye!
Vintage Twee is the work of Joanne Linder, who designs and creates a delightful range of wedding table decorations, favours, stationery accessories and paper treats. Joanne offers a personalised service making wedding accessories from vintage music sheets and ephemera, pearls, jewellery and lace. The growing success of Vintage Twee is down to Jo’s dedication and attention to every perfect detail – this is the lifelong dream of a little girl who grew up loving her ‘making box’ and turned her passion for crafts into something really special. http://vintagetwee.com
Marry Me Films joined our project and came up with an amazing idea for a promotional film for Vintage Twee and Nia Fiori, contrasting Jo’s prim and proper brand with Nia the artist’s naughty side. Watch three minutes of fantastic promotional footage here:
Showgirls at Work
Part two of the shoot has Vintage Twee hard at work at her desk, surrounded by vintage music sheets with a gramophone to complement her organised chaos as she composes her next masterpiece. Meanwhile in the artist’s studio next door Nia Fiori is concentrating on her canvas illustrations, fidgeting and very animated…
Nia Fiori is an eclectic mix of controlled doodles, impulsive designs & an obsessive fixation with all things paper & pretty. Nia combines her playful personality with a wealth of artistic experience/qualifications to create the colourful, sophisticated & stylish designs you see on the website. All work is handmade by Nia, with careful attention to detail & only using the highest quality materials to provide you with a beautiful, unique piece of artwork. Nothing is mass produced, and everything you see can be personalised especially for you.
Nia fiori’s Wedding Boudoir is filled with themed wedding stationery, exciting invitations which translate beautifully to on the day stationery. Her Card Boutique is where you will find a unique range of greeting cards for every occasion and special event. Nia Fiori designs are created in her studio in Worsley Village, Manchester. Nia is also qualified artist/designer with a BA (Hons) in Interactive Arts & a qualified 11-19 Art Teacher.
This shoot involved the talents and imaginations of the very best wedding creatives from around Manchester. Striking floral features from the acclaimed Red Floral Architecture added romance and drama. Red Floral’s Mat Hepplestone styled the shoot with magnificent floral displays and romantic vintage bouquets and accessories.
With her skill in creating beautiful, glamorous vintage hair styles Bethany Jane Davies sculpted the girls tresses into breathtaking glory. Exaggerated eyes and enchanting make up was the work of Neirn Khiamsap. China and the vintage gramophone were very kindly supplied by Perfect Days Vintage (the lovely Katie).
The images shown here are the work of Chris Hanley Photography. Renowned for his sophisticated and artistic wedding photography, Chris also loves creative shoots like these – the eccentric banquet setting and dramatic artist studio sets look fabulous seen through his lens. Marry Me Films are known for their timeless and romantic wedding films, and for the lovely Sara and Tony this shoot was an opportunity to be innovative and do something very different for a day.
With a creative team, great concepts and a desire to play and dress up, this shoot has really made me think about brand image creation. If the likes of David Fielden and Ian Stuart can make an impact on our industry, then Jo and Nia have shown me how we can all turn to our playful creative sides for inspiration on building a memorable and exciting brand!
For the team: Chris Hanley Photography, Marry Me Films, Red Floral Architecture – this kind of project is an opportunity to show true creativity, to prove they’re very much at the top of their game and share an insight into exciting image creation in every sense. I have another blog post on the way about brand image, so wedding businesses do watch out for that one coming soon! You can subscribe for updates here.
See more from Vintage Twee below…
and admire Nia Fiori’s designs here…
Bethany Jane DaviesChris Hanley PhotographyMarry Me Filmsnia fioriNiern Khiamsappromo shootRed Floralunique wedding invitationsVintage Tweewedding accessorieswedding businesswedding decorationswedding designerswedding promotionwedding suppliers